The most common way for people to begin a writing career is to work as a freelance blogger.
While you may still believe that bloggers are just people who write a lot of material on their websites and don’t make much money, think again.
For many writers, freelance blogging is now a legitimate career option, and it pays well if you’re talented.
Successful freelance bloggers can earn upwards of $150 per hour, and you can do the same.
This article will walk you through the steps to becoming a freelance blogger.
Step 1: Choose a niche
Starting with your own blog is the most straightforward way to gain expertise as a freelance blogger.
It’s a place where you may get experience, show off your blogging prowess to potential clients, and produce work samples.
However, there is one step that must be completed before you can start writing your blog: defining your niche.
Almost every successful freelance blogger has a niche, a topic they write about.
A specialty can help you focus on what you want to blog about, and it can also help you construct a specific portfolio of samples that would appeal to potential clients.
To land satisfying, well-paying work, you’ll need to build a solid reputation, which you can only do by consistently providing high-quality material in a certain field.
Whether you’re writing for your own site or for clients, building credibility in your field is critical.
Clients want to work with someone who has written in their industry before, so focusing on one subject area at a time can create a self-reinforcing cycle that leads to bigger and better work in that field and closely related topics.
For the most part, you should concentrate your efforts on a few closely related subjects.
Your samples or portfolio will be incredibly significant when applying for freelance writing jobs because most brands and websites want to see samples from the same industry as them. As a result, the projects that are available to you may be heavily influenced by your writing samples.
But, even as you work on honing your expertise, keep in mind that it will be a long process.
Step 2: Create your own blog
You’re not bound by the themes you write about at first. As you discover topics that interest you, you may always grow or transition.
Writing is the only way to improve as a writer.
If you haven’t started your own blog yet, do so now.
There are a few various pathways you can pursue when it comes to blogging.
(1) Blogging for a Living
Going the affiliate marketing (or niche site) route is one way to go about blogging.
Again, picking a suitable niche is crucial.
You want to choose a topic and keywords that you can rank for in the long run and that will draw in a crowd.
Having a niche and specifying your target audience pays off.
You’ll have a simpler time coming up with ideas and writing good blog entries if you write for a specified audience.
Continue to publish and develop on this concept over time, and you’ll be able to create a site that highlights your writing skills, establishes a niche, and allows you to earn some extra revenue.
(2) Blogging to practice and collect work samples
If you want to start a freelance writing business, the most important benefit of a blog is a portfolio. Building an audience is a pleasant bonus, but the portfolio you’ll establish is the most important benefit of a blog. This could help you gain credibility in your field and acquire new opportunities.
Put some time and work into developing your blog, and you’ll have an excellent collection of posts to assist you to attract clients.
Step 3: Broaden your horizons
While having your own blog is vital, keep in mind that it is only one aspect of the larger picture.
It’s unlikely that you’ll be able to make a living purely from your blog at first, which is where freelancing comes in.
You’ll need to look beyond your blog, ideally with a paying client.
As a result, you’ll have to experiment with a variety of techniques.
The more places your work appears, the more likely it is that you will get paid work in the future.
Your writing talents will improve as you write more.
You should write every day, whether it’s for your blog, for a client, or as a guest post.
Your name and a link to your website will appear in your byline every time you write.
Step 4: Work with clients
Offer your blogging abilities as a service to sites and brands in need of blog material.
Always remember that you’re offering a service.
Take it seriously, especially at first, because you’re being compensated for your writing ability.
One or two good clients in your niche can dramatically increase the amount you can charge for your services.
If you post good content, many clients will offer you long-term business.
As a freelance blogger, how do you find clients?
Many feel that the only options available to them are large freelance websites that offer low-paying work.
There are numerous places to explore opportunities. All you need to know is where to look.
First, have a look at some of the many job boards available on the internet.
They usually pay better and give you the opportunity to work with the client directly.
You can also go to LinkedIn.
Be consistent in marketing your service.
You’ll need to devote a significant amount of time to compiling a list of potential clients or agencies in your niche and connecting with them.
The more you do it, the more likely you are to attract high-paying clients in your niche.
STEP 5: Guest post
Guest writing can be a terrific way to broaden your audience.
If you’re unfamiliar with the concept, it’s actually quite simple.
You write a post that another blogger then publishes on their site.
Guest writing can help you get your name in front of a lot of people, especially those who are interested in your target niche and demographic.
You will almost certainly not get paid for guest posting.
However, if you choose the right sites, you can reap a variety of benefits, including a solid link back to your blog, additional content for your portfolio, and placing your name in front of potential clients who may want to hire you.
Everything has tremendous value.
The main purpose of guest posting early on is to build a reputation and get your name out there.
We cannot overstate the importance of writing for high-quality websites.
The more you write, the more people will see you as someone who can assist them with their blogging needs.
Step 6: Provide excellent work
It goes without saying that whether you’re working with clients or writing guest posts, you should strive to provide excellent work.
The last thing you want to do is produce lousy content and call it a day.
Keep in mind that your actions are guided by a strategy. That’s why it’s critical to have a specialized list of clients and websites in your chosen niche.
Writing three to four high-quality articles rather than 30 low-quality pieces is a lot better use of your time.
Writing well earns a lot of money.
Focus on the basics. Check for spelling and grammar mistakes as well as the content rules for sites or clients.
Make an appealing headline and make sure any stats or research you utilize are from reliable sources.
Keep in mind that your customers are counting on you to make their lives easier.
They want you to succeed since it’s in their best interest. If you keep producing high-quality content for them, they’ll keep hiring you.
Maintaining a positive relationship with a client benefits not just your bottom line but also your reputation.
Step 7: Allow more clients to come to you
Once you’ve worked for a few sites, you’ll undoubtedly notice that clients are approaching you or responding to your pitch emails frequently.
You may grow your reputation by creating fantastic content for established blogs, which will attract people from your target niches to seek you out.
A strong portfolio can assist in closing the deal.
Create content that is easy to understand and engaging.
The most crucial component of acquiring new clients is to create interesting, relevant material.
When confronted with a mundane mound of trash, people merely skim through it, shrug, and go on.
But if you publish impressive posts, people will want to come to your site and learn more about you.
It’s not enough to write fantastic posts. You’ll require a strong byline.
Whether it’s for your own blog or a client’s, your byline will normally appear with each piece you write.
It varies, but you should be able to write one or two phrases at the beginning or bottom of a guest post explaining who you are.
One strategy is to underline that you’re a paid freelance blogger. Make it crystal clear that your services are for sale, and you’ll get more business.
You can build credibility by blogging more frequently.
Everything you do should contribute to increasing your profits or growing your career. That goes true for both blogging for a client and your own website.
If you consistently provide excellent material, an increasing number of people will be willing to give you top dollar.
All of this leads to one essential point, which is having samples with bylines published on a variety of sites boosts your chances of not needing to look for work. Work will come to you.
Continue to raise your fees.
It is not possible to become a $150-per-hour freelance blogger by waiting for things to happen.
The more you blog and the faster you write, the more your rates will rise over time simply because you will be able to achieve more in less time.
So that initial $25-per-hour client can easily become a $50-per-hour client, and so on. Many freelancers use this as a stepping stone to success.
One way to quickly increase your rates is to stay focused on your expertise and work on building a reputation.
You may establish a real business and earn good money by starting with a modest blog and writing for your first few clients.
Blogging for a living can be a great way to make money from home.
To help you get started in freelance blogging, we’re giving you free access to our guide where we teach you the strategies seasoned freelancers use to get premium clients.
IMAGE CREDIT: Freepik